This week our International and Danish final year students are experiencing a marketing game conducted by Marc Prüst.
The final year students working in the computer room during the marketing game. Picture by Kishor Sharma.
In the game the 14 students make assignments, set up exhibitions, participate in competitions etc. Everything is set up in order to teach them how to promote and market themselves. The student can apply for different jobs, like picture editors, jury member, staff photographers.
Every time they do a job, they get paid in poker money. Even the pictures for this web article is a part of the game – amd the students have been paid to do this assignment. The participants also have to pay tax and other expenses like rent, equipment etc.
Taxman Mads Greve doing inventory after collecting taxes from the startups. A hefty 15% tax on the initial capital was levied, provoking protests among the fresh business owners. Picture and caption by Terje Abusdal.
It’s the second time, DMJX runs this marketing game together with Marc Prüst.